Saturnino Carfagna emigrated to the United States in 1919. Ellis Island officials gave him the name “Sam.” After working as a laborer in three two-year stints and returning a few times to his home in the Abruzzo-Molise region of Italy, Sam made enough money to allow his wife Nonna Maria , his three children, and his mother-in-law to move to the United States. In 1925, Sam’s family arrived and settled on a farm in New Albany, Ohio.
In 1937 Sam established his own store on Cleveland Avenue in the Linden neighborhood in Columbus. Soon the store became known for its quality meats, Italian deli and groceries, and outstanding service. Saturnino often said, “Give our customers what they want, not what you want.” His success in business was due largely to his innate business sense, his kindness, his keen sensitivity to the needs and wants of his customers, and his strict demand for selling quality products.